Think of us as an extension of your communications and marketing team – experienced strategists, copywriters and content creators who can help you win hearts and minds by sharing your unique story.
You might be starting up from scratch, launching a new product or service, entering a different market, securing new contracts, acquiring or divesting businesses, restructuring, introducing new systems or aiming to attract and retain staff, customers, volunteers or funders.
Whatever your priorities are, we make it easier to communicate your brand’s purpose and point of difference so that you can maximise your impact with employees, customers, volunteers and others.
Let us help you position and strengthen your brand so you can build awareness and credibility with your stakeholders.
We collaborate with experienced consultants, agencies and creatives so that you can access the services you need with greater ease and flexibility.
Together we provide a complementary skill set developed through decades of strategic communications experience.
Our partners include experts in brand strategy, issues & crisis management, media & performance training, government & stakeholder relations, workshop facilitation, website development, digital marketing, social media, photography, video production, graphic design and printing.
We work seamlessly with them to add value to your business and deliver sophisticated and effective communications solutions.
TrueType has been instrumental in our business set up, from developing our brand to bringing our website to life. They took the time to understand our vision for the business and put into words what we could not. Their professionalism and standard of work is excellent and we could not recommend them highly enough.
We are fortunate to have TrueType as our communications partner. With Jesse Bowker’s guidance, we entered the market with a strong brand presence that’s given us further confidence to engage with clients, industry, government and community stakeholders in Australia and abroad - and for them to engage with us. Working with TrueType is always an enjoyable experience and we know we’re in safe hands because they care about our business, and can be trusted to deliver communications that hit the mark with our stakeholders.
Partnering with TrueType is certainly an enriching experience. Indisputably they can be trusted to deliver insightful, bespoke solutions. To align with either a robust strategy that they have wholly created. Or one that they might have developed collaboratively. Or one that may already be in place. Their work evidences a euphoric level of professionalism. They have the intelligence to get it right. And the energy to get on with it. They are also open and transparent, straightforward and diplomatic. And engaging with TrueType is also a lot of fun. Rest assured however, there are no shallow Edinas or Patsys at TrueType to AbFab with your business.
Working with TrueType has been a pleasure. They immediately understood our strategic needs and took the time needed to understand our business operations, which meant they could then provide us with relevant, intelligent and practical recommendations to enhance our market presence. We’re especially pleased with our refreshed brand and new website – all delivered by TrueType efficiently, on time and within budget. We don’t have a large marketing department, so it’s comforting to know that we can rely on TrueType as our communications partner. They’re a genuine, very capable team and I highly recommend them.
We engaged Jesse Bowker from TrueType to conduct an independent review of our marketing and communications function which was precipitated by organisational changes and a shift in our strategic direction. With her strong corporate affairs background, industry experience and thoughtful manner, Jesse was a natural fit for this assignment. She quickly got up to speed with the complexities of our business, understood our strategic priorities and was able to build trust with me, our executive leaders and marcomms team. Pleasingly, the review findings have enabled us to adapt our functional structure and ensure that our stakeholder engagement strategy can continue to effectively support the business moving forward. I found it refreshing to work with Jesse and wouldn’t hesitate to recommend her and TrueType.